Quote:
Originally Posted by jpd80
First off thanks for picking up that typo.... 
I broke up the sales into cars, SUVs and Commercials so we could see strengths and weaknesses.
I'll leave you with this thought,
If Holden was leading Ford by 106 sales, they would be banging on about superior product mix
and more valuable sales but since Ford has the lead, well we have to down play all of that.
Apparently, Holden having 1,277 extra car sales and 767 more SUVs than Ford is somehow
more important than an extra 2,150 Rangers and Transits....Discounts be damned.  |
When you're quoting Vfacts figures, they dont rank manufacturers by profit/loss statements so i dont think it matters what margins are in any particular segment.
At dealer level they make more money out of service than sales so having more vehicles running around racking up k's has ongoing value.
All you can do is look at the numbers and conceed that unless you're Toyota you're really only fighting for scraps and your standing on the charts can fluctuate depending on product cycle and promotional incentives.
For some reason people are fixated on the old Ford v Holden thing which should have been buried in history along with local manufacturing, the real enemy as i've been saying for quite sometime now is from the other bit players who are making inroads every month as we saw in September where Ford was relegated to 6th.