The problem with Holden sales

[Express]

Hyundai i30 Oz's top selling car


Hyundai beats Holden – again – while ute sales and luxury cars strengthen in buoyant May.


Sam Charlwood
3 June, 2016


Hyundai has stormed to the top of the Aussie car charts yet again, with the i30 hatchback outselling rivals for the third consecutive month in May.

Preliminary industry figures obtained by Drive reveal the small car bested both the Toyota Corolla and Mazda3 to be the top selling car in the land in May, underlining another buoyant trading period for the industry. The i30's result reflects an aggressive $19,990 driveaway price from the South Korean manufacturer that falls well under the regular $20,990 plus on-road costs RRP.

The result leveraged third-placed Hyundai further ahead of languishing Holden, which sits in fourth spot overall year-to-date. Toyota and Mazda have streaked ahead at the top of the charts after both enjoying strong sales in May.

Holden sales were down 8 per cent for the month of May, contributing to a 6.9 per cent nosedive year-to-date. Volkswagen was the only other marque within the top 10 brands to suffer a loss for the month as the fallout from the emissions cheating scandal continues.

Worryingly for Holden, it is continually losing ground to fifth-placed Ford, reflecting the uptake in the blue oval's imported models as it prepares to shutter its local manufacturing operations in October. Almost half of Holden's May sales were vehicles produced in Australia, at 48 per cent; Ford's result comprised 21 per cent locally produced cars by comparison.

Conversely, Kia snuck into the top 10 for May after a 24 per cent jump in sales. Sales year-to-date are up 26 per cent for the South Korean brand.

The tussle at the top underlined another strong month for the industry, which is 3.8 per cent higher year-to-date than last year's record stretch. The industry finished 3.6 per cent higher than May of 2015.

Key to the renewed market was consolidated utility and trade sales, which will again be a factor in June's end-of-financial-year blitz. The Toyota HiLux was the second-best selling vehicle for May, featuring alongside the Ford Ranger, Mitsubishi Triton and Nissan Navara within the top 10.

At the other end of the market Mercedes-Benz streaked further ahead of BMW and Audi in the luxury segment. The three-pointed star is 25 per cent up year-to-date on 2015, sitting 10th overall in the market. Audi and BMW are also up on last year's posts.

The result comes as the industry gears up for the biggest month of the year in June. Keep an eye out for Drive's EOFY trade buyer's guide next week.


Top 10 makes – May

Toyota – 17,201 (+8 per cent)

Mazda - 9608 (+10.2 per cent)

Hyundai - 9005 (+8.9 per cent)

Holden - 7405 (-6.9 per cent)

Ford - 6584 (+9.8 per cent)

Mitsubishi – 6154 (+0.9 per cent)

Nissan - 5585 (+25 per cent)

Volkswagen – 4565 (-17.5 per cent)

Suburu – 4002 (+6.0 per cent)

Kia – 3542 (+26 per cent)


Top 10 models - May

Hyundai i30 – 3771

Toyota HiLux – 3675

Toyota Corolla – 3333

Mazda3 - 3243

Ford Ranger – 3115

Holden Commodore – 2255

Mazda CX-5 - 2117

Mitsubishi Triton – 2021

Volkswagen Golf – 1840

Nissan Navara - 1752

http://www.drive.com.au/motor-news/h...03-gpapfm.html

[malazn mafia]

Waiting for HSV in Clayton to start doing up Hyundais when Holden closes down. Then they can still retain the H in HSV: Hyundai Special Vehicles

[csv8]

Originally Posted by malazn mafia

Waiting for HSV in Clayton to start doing up Hyundais when Holden closes down. Then they can still retain the H in HSV: Hyundai Special Vehicles

They already exist..http://www.hmm.mn/assets/files/SPVCatalogue-English.pdf
Also : flame proof suit on : In May I bought a Hyundai Accent ,auto, $14,990 drive away, for my daughter..and me flame ,suit on I bought a MY 16 Feb Captiva LTZ auto, 2.2 diesel for $36,990 drive away.with 3 years free servicing. Not a demo...Ok, tell me all the "Craptiva" problems, I am still waiting for the problems with my i20, that I was told would happen, by FF members. !!!! In 3 weeks driven 1,500kms, average 9.1l/100kms. Holden claim 8.5l/100kms..Impressive!!..No rattles , nothing has failed.
The heated seats are great, especially on my back after work. Apple Car Play took some getting used too..for a diesel its very quiet. It is very good value for money. Thats right after all these years with Ford, I bought a Holden !!!
Ok : let me have it!!!!

[Adamz Ghia]

Originally Posted by csv8

They already exist..http://www.hmm.mn/assets/files/SPVCatalogue-English.pdf
Also : flame proof suit on : In May I bought a Hyundai Accent ,auto, $14,990 drive away, for my daughter..and me flame ,suit on I bought a MY 16 Feb Captiva LTZ auto, 2.2 diesel for $36,990 drive away.with 3 years free servicing. Not a demo...Ok, tell me all the "Craptiva" problems, I am still waiting for the problems with my i20, that I was told would happen, by FF members. !!!! In 3 weeks driven 1,500kms, average 9.1l/100kms. Holden claim 8.5l/100kms..Impressive!!..No rattles , nothing has failed.
The heated seats are great, especially on my back after work. Apple Car Play took some getting used too..for a diesel its very quiet. It is very good value for money. Thats right after all these years with Ford, I bought a Holden !!!
Ok : let me have it!!!!

Can't say I'm surprised.

[PepeLePew]

Each to their own. Not every owner experiences the same issues as another. Well done if you have a goodie. Similarly my missus's Cruze is serving us well. Doesn't mean every other variant does the same though.

They're a whole lot of car for cheap, can't expect 100% satisfaction rates.

[SumoDog68]

Originally Posted by csv8

They already exist..http://www.hmm.mn/assets/files/SPVCatalogue-English.pdf
Also : flame proof suit on : In May I bought a Hyundai Accent ,auto, $14,990 drive away, for my daughter..and me flame ,suit on I bought a MY 16 Feb Captiva LTZ auto, 2.2 diesel for $36,990 drive away.with 3 years free servicing. Not a demo...Ok, tell me all the "Craptiva" problems, I am still waiting for the problems with my i20, that I was told would happen, by FF members. !!!! In 3 weeks driven 1,500kms, average 9.1l/100kms. Holden claim 8.5l/100kms..Impressive!!..No rattles , nothing has failed.
The heated seats are great, especially on my back after work. Apple Car Play took some getting used too..for a diesel its very quiet. It is very good value for money. Thats right after all these years with Ford, I bought a Holden !!!
Ok : let me have it!!!!

They don't call tham Craptiva for nothing ,these are probably towards the bottom of the list in their category. People still buy them because they are good value for money (cheap). Still if you are enjoying it , thats all that matters.

[tranquilized]

A Captiva and an Accent sitting beside each other on your driveway? Dude, I think you're on the wrong forum...

[Dave R]

Ford are doing okay at the moment, but I don't think they're in a much better position than Holden (as the quote may suggest). They're probably a little too exposed to Ranger sales, given that basically 1 in 2 Fords sold is a Ranger. If that segment cools off or gets more crowded, they're in trouble. Then there's the fact that while Holden are replacing Commodore and Cruze with imported variants (Cruze sales should be unaffected and the German Commodore is surprisingly shaping up to be quite decent, particularly a rumoured 300kw AWD SS range), Ford are replacing their local volume with nothing. So even if the new Commodore tanks 50% of its volume, they still may not be any worse off than Ford. Holden really just need a competitive ute.

[roddy1960]

Originally Posted by tranquilized

A Captiva and an Accent sitting beside each other on your driveway? Dude, I think you're on the wrong forum...

Totally agree...Cheers Rod

[csv8]

Originally Posted by tranquilized

A Captiva and an Accent sitting beside each other on your driveway? Dude, I think you're on the wrong forum...

Don't forget the i20!!! I still have a fondness for FORD but FORD Aus have lost the plot. If it wasnt for Ranger where would they be????

[Dr Smith]

Originally Posted by csv8

Don't forget the i20!!! I still have a fondness for FORD but FORD Aus have lost the plot. If it wasnt for Ranger where would they be????

Let's be honest, you bought on price...which is perfectly fair, but you cannot say Ford Aust has lost the plot if you expect them to price match what you paid and still expect them to stay viable in Aust.

[Carrion]

Originally Posted by csv8

They already exist..http://www.hmm.mn/assets/files/SPVCatalogue-English.pdf

Cool.

Now I know where I can get my next water cannon truck from.

Yeah Baby

[apolloxbgt]

Originally Posted by csv8

They already exist..http://www.hmm.mn/assets/files/SPVCatalogue-English.pdf
Also : flame proof suit on : In May I bought a Hyundai Accent ,auto, $14,990 drive away, for my daughter..and me flame ,suit on I bought a MY 16 Feb Captiva LTZ auto, 2.2 diesel for $36,990 drive away.with 3 years free servicing. Not a demo...Ok, tell me all the "Craptiva" problems, I am still waiting for the problems with my i20, that I was told would happen, by FF members. !!!! In 3 weeks driven 1,500kms, average 9.1l/100kms. Holden claim 8.5l/100kms..Impressive!!..No rattles , nothing has failed.
The heated seats are great, especially on my back after work. Apple Car Play took some getting used too..for a diesel its very quiet. It is very good value for money. Thats right after all these years with Ford, I bought a Holden !!!
Ok : let me have it!!!!

Ok then.

Every time I see a new captiva go past me I think to myself "they must be a tight a##".
They sell because they are the cheapest,not because they are any good.
Soccer moms who want an suv but can't afford anything decent would be the target demographic I'd imagine.

Nothings broken in 1500k's on a brand new car and you're impressed lol?
Come back in 2 years and let us know how the experience is going.
I've never spoken to a long term owner and heard anything good back from them.

I put an engine in a diesel one at 115k's last year,I drove it for a couple of weeks afterwards and was not even slightly impressed.
My old TD5 Discovery was a nicer car to drive and given it had 300 000k's on it at the time it was more reliable lol.

[P6LTD351]

I can't understand people that play tight on prices when they are already investing so much on a new car. If you can afford $36990 on a new car, what's another $5000 or $10000? I would never buy a car on price only. That's a lot of money to spend only to be stuck with something that you didn't really want.

[Windsor220]

Originally Posted by Adrenaline

Ford are doing okay at the moment, but I don't think they're in a much better position than Holden (as the quote may suggest). They're probably a little too exposed to Ranger sales, given that basically 1 in 2 Fords sold is a Ranger. If that segment cools off or gets more crowded, they're in trouble. Then there's the fact that while Holden are replacing Commodore and Cruze with imported variants (Cruze sales should be unaffected and the German Commodore is surprisingly shaping up to be quite decent, particularly a rumoured 300kw AWD SS range), Ford are replacing their local volume with nothing. So even if the new Commodore tanks 50% of its volume, they still may not be any worse off than Ford. Holden really just need a competitive ute.

The problem with the Commodore is its mainly propped up by its performance variants. If the replacement doesn't have a RWD V8 then it could fail badly. There is nothing to suggest that the dual cab segment will drop off in the short term.

As unpopular as Ford is on this forum you have to give them credit for moving with the trends. Referring to Territory, Ranger and Everest. Holden has always put its eggs in one basket. Can it hang on is the question.

[arronm]

When a twin turbo AWD V6 model comes out that spanks the SS. V8 RWD will just be forgotten.

[P6LTD351]

Originally Posted by arronm

When a twin turbo AWD V6 model comes out that spanks the SS. V8 RWD will just be forgotten.

Yeah that's ok....but what about the run of the mill base model that's FWD? To me, that's not a Commodore.

[galaxy xr8]

Originally Posted by csv8

They already exist..http://www.hmm.mn/assets/files/SPVCatalogue-English.pdf
Also : flame proof suit on : In May I bought a Hyundai Accent ,auto, $14,990 drive away, for my daughter..and me flame ,suit on I bought a MY 16 Feb Captiva LTZ auto, 2.2 diesel for $36,990 drive away.with 3 years free servicing. Not a demo...Ok, tell me all the "Craptiva" problems, I am still waiting for the problems with my i20, that I was told would happen, by FF members. !!!! In 3 weeks driven 1,500kms, average 9.1l/100kms. Holden claim 8.5l/100kms..Impressive!!..No rattles , nothing has failed.
The heated seats are great, especially on my back after work. Apple Car Play took some getting used too..for a diesel its very quiet. It is very good value for money. Thats right after all these years with Ford, I bought a Holden !!!
Ok : let me have it!!!!

There’s really no need to let you have it as you say, as you’ve punished yourself

[Windsor220]

Originally Posted by arronm

When a twin turbo AWD V6 model comes out that spanks the SS. V8 RWD will just be forgotten.

The dyed in the wool V8 guys probably wont care for it no matter how good it is.

[arronm]

I dont drive FWD cars. They are for my MUM

[Joe5619]

What does the subject topic name have to do with the topic??? Can the topic name be changed to what the topic actually is? I.E. New Car sales for May!!


Another good job by Ford, I think we might have seen the bottom (at last) for Ford.

[XWGT]

Its a matter of lead time. To decide on which models to bring in, soften up the buying market takes years and I think the article is basically saying Ford is now years ahead and Holden will no have to go through the three years of pain Ford already has already endured.

[CyberWasp]

The problem with Holden sales is that they are sliding and nearly half of them are from the cars they are discontinuing.
Holden's plan seems to be to limp to the finish line on the back of V8 Commodores.
How many more people can there be who want a V8, that haven't already bought one in the last 12 months between the Ford and Holden.

[csv8]

Originally Posted by P6LTD351

I can't understand people that play tight on prices when they are already investing so much on a new car. If you can afford $36990 on a new car, what's another $5000 or $10000? I would never buy a car on price only. That's a lot of money to spend only to be stuck with something that you didn't really want.

Captiva Series 1 was Daewoo. Series 2 was the change over from Daewoo to GM and the MY16 is GM platform with Aussie design imput. I bought on price, so do most people,unless they have $$$$ to spare. Comparable SUV's are $10k plus more. Kuga Titanium is $50k and the tech pack is a $1300 option,(should be included in Titanium) whats in the tech pack is standard on the LTZ!!Its value for the money, projector headlights, LED tail lights, 2.2 diesel not the 2.0 diesel, heated leather seats, keyless entry, 8 way electric drivers seat, its a 7 seater, seats fold to flat to the floor, not fold to the side as Toyota, 2cnd row recline.etc etc I know 4 people with either the Series 1 or Series 2 and had no problems. Yes, there can problems with any car. Ford's CVT was an outstanding success !!!! Territory ball joints,I will see if my choice was good or not....and for us ole farts, getting in is easier, just step in, easy on the joints...

[Dave R]

Originally Posted by Windsor220

The problem with the Commodore is its mainly propped up by its performance variants. If the replacement doesn't have a RWD V8 then it could fail badly. There is nothing to suggest that the dual cab segment will drop off in the short term.

I don't think the lack of RWD/V8 is going to be as bad as we've been expecting. In all likelihood they're going to be the only brand with a large budget performance car on the market and an AWD 300kw turbo 6 SS should be very appealing, particularly to the next generation of buyers who've grown up around XR6 Turbos, GTRs etc and don't idolise the V8. Ford spent the last 15 years proving that the market will accept a turbo 6. While it will never sell as well as the current model, they still have some pretty decent ingredients to work with to avoid a total disaster that some are predicting. Time will tell I guess.

[hackney]

Originally Posted by arronm

I dont drive FWD cars. They are for my MUM

"Ditto"!!

[Express]

Originally Posted by Joe5619

What does the subject topic name have to do with the topic??? Can the topic name be changed to what the topic actually is? I.E. New Car sales for May!!

The subject title and the article are exactly as they appeared in the Sydney Morning Herald.

I agree there is a degree of looseness in the subject title but it is characteristic of the ‘click bait’ style utilised by today’s media.

[Qwerty321]

Originally Posted by Windsor220

The problem with the Commodore is its mainly propped up by its performance variants. If the replacement doesn't have a RWD V8 then it could fail badly. There is nothing to suggest that the dual cab segment will drop off in the short term.

As unpopular as Ford is on this forum you have to give them credit for moving with the trends. Referring to Territory, Ranger and Everest. Holden has always put its eggs in one basket. Can it hang on is the question.

Go out and have a look. How many of the VFs on the roads these days are actually V8s? I know in NZ almost 80% of the commo's I see here are V6s. Plus, V6 Twin Turbo? SIGN ME UP!!!! I've still got high hopes for the Mondeo 2.7TT V6 AWD, I imagine it'll lag slightly behind the Insignia in performance, but if current Mondeo (and ford in general) styling trends are anything to go by, the new Mondeo will be one heck of a looker.

Also to the guy below who said that younger buyers don't idolise the V8 he's 100% bang on. I mean I love V8s, who doesn't, but I never grew up owning one, I grew up in a family with 1.8L or 2L 4 bangers, like literally everyone else this generation. I understand the appeal of a V8 RWD, but tbh AWD is far superior to RWD and most of us have never actually owned a V8, so we can't miss what we never had. Honestly, I do wish I was born in the 50s and grew up in a period where gas was cheap, the economy was great and running a big V8 was very affordable. Today however, I'd prefer to not have fuel expenditure rivalling the annual budget of a small African nation.

[olds]

The problem with Holden and Ford sales is that they have cost a lot of Australian jobs and you can Thank the Government for that.

[P6LTD351]

Originally Posted by csv8

Captiva Series 1 was Daewoo. Series 2 was the change over from Daewoo to GM and the MY16 is GM platform with Aussie design imput. I bought on price, so do most people,unless they have $$$$ to spare. Comparable SUV's are $10k plus more. Kuga Titanium is $50k and the tech pack is a $1300 option,(should be included in Titanium) whats in the tech pack is standard on the LTZ!!Its value for the money, projector headlights, LED tail lights, 2.2 diesel not the 2.0 diesel, heated leather seats, keyless entry, 8 way electric drivers seat, its a 7 seater, seats fold to flat to the floor, not fold to the side as Toyota, 2cnd row recline.etc etc I know 4 people with either the Series 1 or Series 2 and had no problems. Yes, there can problems with any car. Ford's CVT was an outstanding success !!!! Territory ball joints,I will see if my choice was good or not....and for us ole farts, getting in is easier, just step in, easy on the joints...

I get your point....but what I'm getting at is I won't buy a car just because it's value for money. It's needs to be the make and model I want.